B2B campaigns
As a B2B advertising agency with over 30 years of experience, we know every B2B campaign requires a unique approach. Even in concept development, we connect our big idea with your solution, company and customers. We keep the particular characteristics of the respective markets in mind when developing international campaigns. We help you grow your business with targeted B2B communication through brand awareness, product/service marketing and lead generation.
Concept development
We put a lot of energy into the concept development. It’s powered by a combination of strategy, brand and market analyses, creativity, technical competence and industry experience. The result: an electrifying campaign.
Big idea
We always anchor B2B campaigns with a creative and central idea that propels your brand forward. This big idea conveys the core messaging, consistently influences communication and delivers a high level of brand recognition.
International B2B communication
We do not translate; we transcreate language. Our native-speaker copywriters deliver copy that goes beyond content and style. They also consider linguistic requirements, regional factors, and cultural aspects of the target markets and their stakeholders when developing the concept and big idea.
Key visuals
We develop powerful campaign motifs that visually enhance communication. Whether using image-making techniques or planning a photoshoot - we give your project a wow effect.
Action plan
We develop an action plan that ensures the optimal achievement of your online and OOH goals. We always strive for the greatest possible reach with the lowest possible scatter loss. Meticulous project management comes naturally to us.