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Cover picture blog post Paid Ads in B2B | Punktum Werbeagentur

It's true: paid ads cost money. Nevertheless, they are incredibly relevant and highly efficient in B2B marketing. They need to be used strategically and sensibly. Read our expert interview to learn how we maximise ad performance and the differences between search engine and social media ads.

Blogbeitrag LinkedIn im B2B - Titelbild | PUNKTUM Werbeagentur

LinkedIn is the perfect platform for companies to generate leads for their own products and services with targeted B2B marketing. But how can your corporate communication on LinkedIn be successful - and what are the stumbling blocks?

For years, there has been no getting around the terms SEA and SEO if you want to be successful online. But what challenges, but also advantages, do both tools offer B2B companies? We talked about this with our internal experts.

Header Gingerbread heart - Blog 7 Strategies for Effective B2B Marketing in Germany | Punktum Werbeagentur

Tap into the high potential of the German market with native insights that save international companies a lot of time and frustration …

The creative energy of a start-up with 30 years of marketing experience – that’s PUNKTUM in a nutshell. Get the scoop on how it started here ...

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