Telemarketing bzw. Dialogmarketing-Aktionen können im B2B-Marketing starke Tools zur Leadgewinnung sein. Wie man diese am besten einsetzt und welche Herausforderungen die Einführung der DSGVO sowie Corona und die heutigen Home-Office-Möglichkeiten schaffen, haben wir unsere Experten Frank und Volker gefragt.
Heute ist Tag der Telekommunikation. Ein guter Anlass, um gemeinsam mit Volker Wirth von unserem Dialogmarketing-Partner dekiro und unserem Geschäftsführer Frank Hussendörfer über das Thema Telemarketing im B2B-Bereich zu sprechen.
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